The 20-year-old YouTuber rose through the influencer ranks as her personality, charm and humour quickly captivated the internet.
Her first video, posted back in 2017, was a summer inspired fashion look-book.
From humble beginnings making videos in her bedroom to becoming a fashion industry icon, Chamberlain is still a refreshingly down-to-earth Californian girl.
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In the interview with V, Emma shares that she did not expect to be as successful as she has been.
“I just started making videos because I grew up watching YouTube and I needed a hobby and something to put my energy towards that was productive and fun for me. I did not anticipate the level that I would eventually reach,” she says.
Her videos – ranging from trying fast-food trends, day-in-the-life vlogs, fashion, and beauty – have evolved throughout the years but her unabashed personality and quirkiness remains.
On fashion, Emma says that she has “always loved clothes” and that she has a “deeper understanding and appreciation for fashion houses” after working with Louis Vuitton.
Chamberlain styles Louis Vuitton at the shoot, and reflects on how her fans reacted when fashion giant flew her out for the F/W 2019 Show.
“My audience felt comfortable with this transition because they were truly experiencing the shock, the confusion, the excitement—they were experiencing all of that with me.”
She hopes that people will be accepting of her place in the fashion industry.
“When people were questioning my entrance into [the fashion scene], it was kind of scary, but at the same time, I understood where they’re coming from. My only hope is that people will accept me into it and let me be a part of it.”
— V Magazine (@vmagazine) October 4, 2021
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